We admit it we are dark but not that dark but we are proud by being ourselves by our skin tone or even attitude…YAS! In fact, that is true for all males, regardless of race. This chapter analyses the role of the mass media in people’s perceptions of beauty. Here's how American and French beauty standards are different when it comes to hair, makeup, and cosmetic procedures. (2010). fascination with having fair skin, its causes, effects, ansd potential solutions. It's Affect On Filipinx People: Colorism And Skin Whitening Practices. Beauty, she said, is tightly linked to the image of the ideal woman in the Philippines, more so than the West. This is a professional service. Here is a look at some of the standards of beauty around the world. Ganda mo: Perception of feminine beauty shaped by internal and external factors, Unpublished Undergraduate Thesis, University of the Philippines Diliman College of Mass Communication. Well, how we were colonized before, especially by the Spaniards and, Americans, greatly influenced our culture and beliefs. For a long time, beauty in America meant blonde hair and blue eyes, but by the 1980s, people started celebrating beauty in other ethnicities. I love manga, anime, history, sci-fi, video games, and technology. (adsbygoogle = window.adsbygoogle || []).push({}); For everyone else, there’s whitening products galore available in every ‘sari-sari’ store, grocery store, convenience store and department store in the country.  Whitening soaps, whitening creams, whitening bath salts, whitening deodorant, and even whitening cleanser for the genital areas.  Also, the standard hair treatment for Filipinas (female Filipinos) is to have their hair straightened and rebonded, which leaves the hair hanging straight down and flat, as far from short and curly as possible.  Also, nose jobs are popular among the more well-to-do Filipinas to give them a more Caucasian looking appearance. May 11, ... which reflect on social media’s ideal “beauty”. She posts pictures of candy, ice cream and unedited photos of herself. View UTSgroup.docx from HRM 214 at Polytechnic University of the Philippines. Throughout the world, beauty ideals vary tremendously. That being said, beauty standards are set by the society. View all posts by Bradley, […] http://www.huffingtonpost.com/2012/03/20/women-makeup-free-stressful-first-date-job-interview_n_1366541.html http://www.babtac.com/news-article/?id=105 http://www.womenshealthmag.com/beauty/beach-beauty http://www.cosmeticsdesign-europe.com/Market-Trends/German-consumers-spend-most-on-cosmetics-in-Europe http://www.bradleyfarless.com/the-standard-of-beauty-in-the-philippines/ […], […] The Standard of Beauty in the Philippines […], […] SS: http://www.bradleyfarless.com/the-standard-of-beauty-in-the-philippines/ […], I am Filipina, but I like that I am different. How Social Media Impacts Beauty Standards for Boys and Girls.   The Ifugaos, the Badjao, you probably meant 'Aetas' though, since 'Atis' is a fruit in the Philippines. 2. These beauty standards are unrealistic. In Japan, it also… It addresses the popularity of skin-lightening products in the Philippines and looks at how Filipino American women are affected by this practice. Today, the average Filipino TV star, movie celebrity, music artist, and even sometimes politicians are mestizo, meaning they’re of mixed parentage, with one parent being Filipino and one parent being a foreigner, usually a Caucasian.  This is also sometimes referred to informally as being tisoy or tisay, depending on whether a person is male or female, respectively.  In the old days of Spanish colonial rule, these mestizos were placed on a higher social status, between pure Spaniards and pure Filipinos.  That idea of being in a higher social caste based on mixed parentage has survived in the form mentioned above until today.  Some mestizos take this mentality to an extreme and strut around with airs of superiority that generally piss off everyone around them. 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